Eat Sleep Blog Repeat

I'm Dean Shepherd, a Chartered Tax Adviser (CTA) and Fellow of the AAT, with approaching 30 years in UK tax and accountancy.

I run ESXR, a deliberately small accountancy practice for established service-based businesses — from creative agencies to consultants — who want their finances handled properly by someone who genuinely has time for them.

Before going out on my own, I spent eight years in the tax software industry, shaping how the products actually worked and helping build the software your accountant uses every day. I also lecture on tax and speak at industry conferences, which keeps me at the front of the profession rather than catching up with it.

I write these articles to make tax and money a little less stressful: plain English, no jargon, grounded in what actually works for real businesses rather than textbook theory.

If something here raises a question about your own situation, I'm always happy to help — drop me a message, or book a chat.